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Social media videographer

A social media videographer for your Reels and TikToks.

We film your team, products and space in one visit, then edit it into short videos ready to post.

The problem

Posting video every week needs more footage than you can film

Most businesses know short video does well on Instagram and TikTok. Keeping it going is the hard part. You film a clip one week and mean to film another, and the editing waits for an evening that never comes. By the third week it has stopped.

A social media videographer gets you out of that. We film a batch in one visit, half a day or a full day, and edit it into short vertical videos with captions on. You go from scraping together one Reel to having weeks of them ready.

What a social media videographer films at yours

Vertical from the start

Everything is framed for a phone screen while we film, so nothing important gets cropped off on Reels, TikTok or Shorts.

Your people talking

Short answers to the questions your customers ask most. Each answer becomes its own video. People follow people, so these tend to beat shots of an empty room.

Products in use

Close ups of what you sell being picked up, opened, poured or worn, so people can see it working.

The first two seconds

We film a few strong openings for each idea, so the edit can start on a face or on movement instead of a slow pan.

Example day

An example half day for social

A half day for a business that wants a month of short videos. We plan yours around what you post and when your team is free.

  1. 08:30

    Set up. Product close ups and the space before anyone arrives.

  2. 09:30

    Questions to camera, filmed as a conversation with Mike.

  3. 10:45

    Your team at work, plus quick clips for trends and behind the scenes.

  4. 12:00

    Extra openings and cutaways, so every edit has options.

  5. 13:00

    Wrap. Amber takes the footage away to edit.

Shot and edited by Amber

Reels from our content lead

Amber Cannon films and edits our content days. These are Reels she has made for hospitality, retail, beauty, fitness and lifestyle clients. Tap any of them to watch.

The person who edits these is the person behind the camera on your day.

A good fit if

  • You want to post short video every week and keep it up
  • Someone on the team will talk to camera, or will give it a go
  • You have products, a space or a service worth showing

Probably not for you if

  • You want one long brand film rather than lots of short videos
  • You want someone filming you on your phone every day
Proof

What we have filmed

Amber has shot and edited Reels for hospitality, retail, beauty and fitness clients, and some of them are on this page. She is a UGC creator herself, so she films for these apps every week.

Our first published content day was a half day for Dean Heim & Co, an interior design and build studio in Harrogate, on 30 September 2026, across three of their projects.

Read the Dean Heim & Co story →How a content day runs →

The crew

Who turns up on the day

The same small team on every content day. You meet us before we film.

Amber Cannon - Shoots and edits

Amber Cannon

Shoots and edits

Amber films every content day and edits what comes out of it. She is a UGC creator herself and knows a lot of others, which is where our creator network comes from.

Abbie McDonnell - On set, and a creator

Abbie McDonnell

On set, and a creator

Abbie runs the set: props, the shot list, release forms and the photos. She also makes beauty and skincare content as a UGC creator.

Mike McDonnell - Founder, directs the day

Mike McDonnell

Founder, directs the day

Mike plans the day, runs the interviews and keeps an eye on the clock. He also reads and replies to every enquiry.

Matthew Ludlow - Looks after the monthly work

Matthew Ludlow

Looks after the monthly work

If you want the footage posted and advertised each month after the day, Matt keeps that moving and keeps you updated.

Answers

Questions we get asked

It depends on how long we film and how you plan to use them. We agree the list with you before the day, so you know what you are getting before you book.

Yes. They all use the same vertical shape, so one shoot covers all three. We cut each video to suit where it is going.

No. We write the shot list and the questions with you before the day. The videos that work best on social are usually people answering questions in their own words.

Yes. Amber and Abbie are both UGC creators and know a lot of others. If you want someone using your product on camera, tell us on the form.

Yes, if you want that. We can plan, post and run Meta ads on the footage each month. Plenty of businesses take the edits and post them themselves, and that is fine too.

It depends on how long we are there, how many places we film and how much editing you need. You get the figure in writing before you book. The form asks for a rough budget, which lets us tell you straight away whether it works.

We are based in Essex and film across Essex and London most of the time. We go further when the job suits it: our last content day was in Harrogate. Travel outside Essex and London is added to the quote, and you see it before you book.

Tell us what you're working on

Fill in the form and tell us what you're trying to achieve, who you're going after and what you can spend. Mike reads every one and comes back with a straight answer on whether we can help.

Plan a content day

Takes two minutes. No calls, no diary tennis. A reply within one working day.