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For regulated financial & accountancy firms

Help the clients who need your firm find it, and trust you the moment they do.

Glide builds and runs the marketing for FCA-regulated financial firms, wealth managers, brokers and accountancy practices. We handle your website, search visibility, AI-search readiness and ads, with the financial-promotion and compliance rules built in, so growth never turns into a compliance problem. One monthly fee, no five-figure upfront build.

Who we help

We work with UK firms whose marketing is policed by a regulator. Different rulebooks, same problem: growth cannot become a compliance issue.

Financial advisers and IFAs

Your ads and landing pages count as financial promotions, which is the FCA term for marketing that invites someone to take up a regulated service. We market advice firms without turning growth into a compliance problem.

Regulated by FCA

Financial Advisers & IFAs

Mortgage and protection brokers

Written to clear your network’s compliance first time, so you spend your week on cases instead of rewrites.

Regulated by FCA

Mortgage Brokers

Accountancy practices

A trust-led website plus the practice automation that gives you your time back, and help with the MTD repricing conversation.

Regulated by ICAEW, ACCA or AAT

Accountants

Compliance consultancies and RegTech

Get found for the work you do: s166 skilled person reviews, the Consumer Duty, client money rules (CASS) and FCA authorisations. We already rank a firm like yours.

Regulated by FCA

Compliance Consultancies

How we market regulated firms

Trusted by regulated financial firms, accountancy practices and growing UK businesses

Square 4 PartnersAireside AccountingSAM LeisureBritannia CuesSummit MentalityKATAMarquees.comPopl
An agency outside London, real value without London prices
No five-figure upfront build fee. A clear buyout whenever you want to take it in-house.
The team

Meet the Team

A small, hands-on team that builds, improves and supports your site ourselves. No account-manager theatre, no mystery production line.

Mike McDonnell - Founder

Mike McDonnell

Founder

Mike runs scoping, sets the strategy and signs off every build before it ships.

Matthew Ludlow - Client Success Manager

Matthew Ludlow

Client Success Manager

Matt keeps delivery moving day to day, keeps clients updated and makes sure the small things do not slip.

Abbie McDonnell - Finance Manager

Abbie McDonnell

Finance Manager

Abbie keeps billing clear, boring and on time, so payments and invoices do not become a drama.

Amber Cannon - Head of Socials

Amber Cannon

Head of Socials

Amber runs social content where it makes commercial sense, with a sharp eye for what people will stop and watch.

Rather just ask a human? 01245 200551 or tell us what you need. Mike replies within one working day.

Pricing

A website on a simple monthly fee

Most agencies hit you with a five-figure quote before you have even started. We do not. The website, hosting, SEO foundations and monthly improvements come on one predictable fee. Most clients start on Growth at £350 a month with no setup fee, then add ads or social when they want them.

Growth

Most popular

£350/mo

The plan most clients start on. A site built to win enquiries, with SEO foundations and AI-search readiness kept running for you.

  • A modern website built to win enquiries
  • SEO foundations and AI-search readiness so you get found
  • Hosting, SSL, updates and small changes handled
  • A direct line to the people doing the work
Get Started

Lite

From £150/mo

Just starting out? Get live from £150/mo, then grow into Growth when you are ready.

  • A clean, modern brochure website
  • Hosting, SSL and lead capture included
  • An hour of changes each month
  • A stepping stone, not a ceiling
Get Started

Add growth when you want it

Google Ads management

plus your ad spend

From £500/mo

Social media management

fully run for you

Custom pricing

Want the full picture on plans, ads and social? See all pricing

Proof

What clients say

The same things come up again and again. Good work, you can reach a real person, and things get done without the drama.

Glide went above and beyond. Fast, professional, and proactive. They've become a key part of how we run things.
Piyush Somaiya

Piyush Somaiya

CLG Academy

Read the story
The website Glide built for Britannia Cues
Glide just get on with it. Quality work, clear communication, and they never overpromise.
Matthew Drage

Matthew Drage

Britannia Cues

Read the story
Mike and Glide have been amazing to work with. The professionalism, support, and knowledge have been outstanding. We'll definitely be working with them again.

Darren Hubbard

Old Sarum Tattoo

Read the story
The website Glide built for Summit Mentality
Mike has been excellent. Sharp problem-solver, easy to work with, and super responsive. Highly recommend.

Travis Owles

Summit Mentality

Read the story
Professional, positive, and highly skilled. Mike takes the time to understand the business properly before suggesting anything.
Christopher

Christopher

Christopher Antiques

The website Glide built for Summit Mentality
Genuinely useful work, delivered well. Thank you so much Mike!

Ted Stroud

Summit Mentality

Read the story
Answers

The questions we're frequently asked

What it costs, how long it takes, why hire a marketing agency in Essex like us, what's included, and who owns the site at the end.

Most clients start on Growth at £350 a month, with no setup fee. That covers the build, hosting, SEO foundations, AI-search readiness and a couple of hours of changes each month. First month is paid on kickoff, with a 3-month minimum, then 30 days notice. There is a Lite plan from £150 a month if you just want to get live and grow later. You always get a clear price in plain English before anything begins.

Faster than you are probably used to. A Lite site goes live in around 14 days, a Growth site in around 21 days. Bigger builds with custom functionality take a few weeks more. We can move that quickly because the people writing the code are the ones making the decisions. No round-robin approvals, no waiting on a project manager who waits on someone else.

Because you get a real website and real growth work without London prices, and you talk to the people really doing it. We are a <a href="/marketing-agency-chelmsford/">marketing agency in Chelmsford</a> working <a href="/marketing-agency-essex/">across Essex</a>, so no big-agency overheads get passed on to you. We build the site, set up the search foundations, improve AI-search readiness and keep it running, all on one monthly fee. If you have been burned by an agency before, that is the part most people tell us feels different.

The website itself, hosting, SSL, SEO foundations, AI-search readiness and a set number of changes each month. Want social media, Google Ads or deeper SEO on top? Those are separate growth services you can add when you are ready, so the website fee stays simple and predictable.

It is a subscription, and we are upfront about how that works. While you are subscribed, your website is live, hosted and maintained, with the content, on-site SEO foundations, AI-search readiness and conversion work included. Whenever you want, you can take the build outright with a one-off buyout: £1,500 for a Lite five-page site, £3,500 for a Growth site, and then you can host it anywhere. If the subscription stops and you have not bought it out, the live site comes down because the service stops. The buyout is how we kill the lock-in worry, no games.

Often, yes. Tell us what you are on now and we will be honest on the call about whether it makes more sense to take it over or to rebuild it properly. Either way you will know exactly what we recommend and why before you commit to anything.

Yes. We already run compliant SEO and Google Ads for an FCA regulatory compliance consultancy, including advertiser verification and Consumer Duty content. Keeping your marketing inside the rules is the core of what we do, not an afterthought.

That's exactly why regulated firms come to us instead of a generalist agency. We build in the financial promotion rules, which say any marketing for a regulated product has to be fair, clear and not misleading, and the Consumer Duty, which says your communications have to help customers make properly informed decisions. Nothing goes live that could become a problem.

Explore

More from Glide

A few more places to dig in

Mike McDonnell, founder of Glide, a marketing agency in Essex

About Glide

The honest version of why Glide exists, how it runs, and the founder behind it. No big agency, no London overheads, just good work done properly.

Read the story →
Search Console growth chart for a Glide client, used on the pricing page

Pricing

Clear pricing for website subscriptions, SEO foundations, Google Ads, social and one-off technical jobs. Everything in plain English.

See pricing →
Search Console growth for a Glide client, shown on the case studies page

Case Studies

Real client results with real numbers, including the regulated firms and accountancy practices we work with. Search Console screenshots, not projections.

See the results →

Tell us what you're working on

Fill in the form and tell us what you're trying to achieve, who you're going after and what you can spend. Mike reads every one and comes back with a straight answer on whether we can help.

Tell us about your project

Takes two minutes. No calls, no diary tennis. A reply within one working day.