A month of content, filmed in one day.
We come to you, film your place, your products and your people, then edit the lot.
This is what we make
Reels shot and edited by Amber Cannon, who films our content days, for hospitality, retail, beauty, fitness and lifestyle clients. Tap any of them to watch.
The person who edits these is the person behind the camera on your day. How a content day runs
Who content days are for
Pick the one that sounds most like you.
Everything you need from one day
A crew comes to you, films the lot, and edits it into finished posts and ads.
We film on site
We come to your place with the camera, the lights and the sound. Your rooms, your team at work and your customers, where they have agreed to it.
Your products, properly
Close ups that show what a product looks like and how it is used. Shot on the day, in your space, so it looks like you.
Interviews with your team
We bring the questions your customers ask and get your people answering them to camera. One good set-up and fifteen answers gives you fifteen short videos.
The edit
We cut it into finished pieces for Instagram, TikTok and your ads, with captions on. You see it all before anything goes out.
How a day runs
Step 1
Before the day
We agree what the footage is for, then write the shot list and the interview questions with you. You choose who is on camera. We send release forms ahead so nobody signs one in a hurry.
Step 2
On the day
Amber shoots. Mike directs and runs the interviews, which feel more like a chat than a script. Abbie looks after props, the shot list, the release forms and the photos. You get on with your day around us.
Step 3
After the day
Amber edits the footage into finished pieces. You see everything, ask for changes, and post it yourself, or we post it and run ads on it for you each month.
People follow people, so we film yours
Anyone can find a stock video, and plenty of people can now make one with AI. Nobody else can film your team in your place, talking about the work. That is what customers want to see before they book, buy or follow.
On one account we run, a Reel of an empty room brought in the cheapest views the account had ever had, and almost nobody followed. So we plan every content day around people: your team answering the questions your customers ask, on camera, in their own words.
549 to 3,903
Instagram followers for Dean Heim & Co, June to 13 September 2026
From Reels and a Meta campaign we run for them.
Dean Heim & Co, Harrogate
An interior design and build studio. We rebuilt their website and run their Instagram and Meta ads. On 30 September 2026 we filmed a half day across three of their projects in Wharfedale: walk-throughs, the developer, the designer's own family home, and a question series with the team.
Read the Dean Heim & Co story →Who turns up on the day
A small team. The people you meet before the day are the people who film it.
Amber Cannon
Shoots and edits
Amber films every content day and edits what comes out of it. She is a UGC creator herself and knows a lot of others, which is where our creator network comes from.
Abbie McDonnell
On set, and a creator
Abbie runs the set: props, the shot list, release forms and the photos. She also makes beauty and skincare content as a UGC creator.
Mike McDonnell
Founder, directs the day
Mike plans the day, runs the interviews and keeps an eye on the clock. He also reads and replies to every enquiry.
Matthew Ludlow
Looks after the monthly work
If you want the footage posted and advertised each month after the day, Matt keeps that moving and keeps you updated.
Rather just ask a human? 01245 200551 or tell us what you need. Mike replies within one working day.
We can put the footage to work, too
Most people post the edits themselves. If you would rather hand it over, we also do the monthly work that makes the footage earn its keep.
What working with us is like
“They actually now feel like part of our business and our team, and they understand our business really well, which really helps us.”
Dawn
Aireside Accounting
Read the Aireside story“They're experts. You can tell they are super professional, but also very much down to earth and super proactive.”
Jacob and Nicholas
active+ Physio- & Ergotherapie, Karlsruhe
Read the active+ storyThe questions we're asked most
What a content day is, who it is for and what else we do.
A crew comes to your place for half a day or a full day. We film your team, your space and your products, interview your people, and edit it into finished videos and photos for social media and ads. The full detail is on the content days page.
Businesses with a place and a team worth filming, like clinics, salons, gyms, venues and design studios. Creators with brand deals coming in who need more content than they can shoot alone. And brands who want product content and creator content from one shoot.
No. We still run social media, Meta and Google ads, SEO and websites. Content days are where most people start with us, because everything else works better with real footage behind it.
Yes. Amber and Abbie are both UGC creators and our network comes from them. We can cast creators for a content day, or source them to film at home and manage the brief and the usage for you.
Mike reads every enquiry and plans the day with you. Amber shoots and edits, and Abbie runs the set. If you want the footage posted and advertised each month afterwards, Matt keeps that moving.
It depends on how long we are there, how many places we film and how much editing you need. You get the figure in writing before you book. The form asks for a rough budget, which lets us tell you straight away whether it works.
Essex. We film across Essex and London most of the time, and further afield when the job suits it: our last content day was in Harrogate.
Tell us what you're working on
Fill in the form and tell us what you're trying to achieve, who you're going after and what you can spend. Mike reads every one and comes back with a straight answer on whether we can help.
Plan a content dayTakes two minutes. No calls, no diary tennis. A reply within one working day.