Film weeks of content in one day, without holding the camera.
For creators with brand deals coming in who need more finished content than they can shoot on their own.
Shooting alone eats the week
Once brand work starts coming in, filming stops being the fun part. Every deliverable needs setting up, lighting, three takes and an edit, and your own content slips while the paid work gets done.
A content day puts a crew around you for a few hours. You turn up, we handle the camera, the shot list and the edit, and you leave with weeks of posts.
What we would film with you
Your own series
The formats your audience comes back for, batched so you have weeks of them ready.
Brand deliverables
Filmed to the brief, after we have read the brand's usage terms with you.
Talking pieces
We bring prompts and questions, so you are never stood in front of the camera wondering what to say.
Behind the scenes
Photos and footage of the shoot itself, which is content in its own right.
An example creator day
A creator day is planned around your looks, your locations and the briefs you have in. This is one way it could go.
09:00
Plan the day over a coffee. Agree the order and the must-haves.
09:30
Talking pieces, all from one set-up.
11:00
Brand deliverables, filmed to each brief.
12:30
Outfit, product or location changes for your own series.
14:00
Wrap. The footage goes to Amber for the edit.
Reels from our content lead
Amber Cannon films and edits our content days. These are Reels she has made for hospitality, retail, beauty, fitness and lifestyle clients. Tap any of them to watch.
The person who edits these is the person behind the camera on your day.
A good fit if
- You already earn from your content
- You have more ideas and briefs than time to shoot them
- You know what your audience responds to
Probably not for you if
- You are starting out and still building a following
We know the job from the creator side
Amber, who shoots and edits our content days, is a UGC creator. So is Abbie, who makes beauty and skincare content. Between them they know what a brand brief looks like and what it takes to turn one around.
We have not run a content day for an independent creator yet, and we would rather tell you that here than on the first call.
Who turns up on the day
The same small team on every content day. You meet us before we film.
Amber Cannon
Shoots and edits
Amber films every content day and edits what comes out of it. She is a UGC creator herself and knows a lot of others, which is where our creator network comes from.
Abbie McDonnell
On set, and a creator
Abbie runs the set: props, the shot list, release forms and the photos. She also makes beauty and skincare content as a UGC creator.
Mike McDonnell
Founder, directs the day
Mike plans the day, runs the interviews and keeps an eye on the clock. He also reads and replies to every enquiry.
Matthew Ludlow
Looks after the monthly work
If you want the footage posted and advertised each month after the day, Matt keeps that moving and keeps you updated.
Content days for everyone else
The same crew and the same day, planned differently for each.
Questions we get asked
That goes in writing before we book, so there is no argument later. If some of it is for a brand deal, the brand's contract decides what happens to those pieces.
Yes. Send us the briefs before the day and we plan the shots around them. We read the usage terms with you first, because some deals limit where the content can go and for how long.
Send us links to your best posts before the day. We plan around your style, and you see every edit before anything is final.
It depends on how long we are there, how many places we film and how much editing you need. You get the figure in writing before you book. The form asks for a rough budget, which lets us tell you straight away whether it works.
We are based in Essex and film across Essex and London most of the time. We go further when the job suits it: our last content day was in Harrogate. Travel outside Essex and London is added to the quote, and you see it before you book.
Tell us what you're working on
Fill in the form and tell us what you're trying to achieve, who you're going after and what you can spend. Mike reads every one and comes back with a straight answer on whether we can help.
Plan a content dayTakes two minutes. No calls, no diary tennis. A reply within one working day.