The Glide Marketing Blog
Free, practical tips and guides you can start using today to make real progress with your SEO and web design.
AI for Small Businesses in Essex: A Practical Guide for 2026
How small businesses across Essex can use AI tools to save time, reduce costs, and compete with larger competitors. Practical, jargon-free advice from an Essex-based AI consultant.
How AI Is Transforming Digital Marketing in 2026
AI is reshaping how businesses approach SEO, content, advertising, and customer engagement. Here is what is changing, what still matters, and how to stay ahead.
Why Your Essex Business Needs an AI Consultant in 2026
The AI consultant market is growing fast. Here is why Essex businesses are hiring AI consultants, what they actually do, and how to find the right one for your business.
SEO in Essex: The Complete Guide for Local Businesses in 2026
Everything Essex businesses need to know about SEO in 2026. From local SEO and Google Business Profile to content strategy and choosing an agency. A comprehensive guide from an Essex-based SEO specialist.
How to Choose a Web Design Agency in Essex: What to Look For
Choosing the right web design agency in Essex can make or break your online presence. Here is what to look for, what to avoid, and how to get the best value for your investment.
Local SEO Case Study: How We Helped an Essex Business Reach Page One
A real case study showing how Glide Marketing helped an Essex-based business go from invisible on Google to ranking on page one for competitive local keywords in under 6 months.
Local SEO Guide: 10 Easy Wins for Ranking in Your Area
TL;DR 1. Complete and Optimise Your Google Business Profile Your Google Business Profile (GBP) is often the first thing people see when they search for local services. Completing it properly is one of the highest-impact things you can do. What to do: Respond to reviews and questions posted on your G
Fix for Jet Smart Filters Not Filtering on Elementor and WordPress Products
Troubleshooting JetSmart Filters in Elementor can take hours of frustration when you're filtering functionality suddenly stops working. This quick fix guide provides a systematic approach to resolve common issues with JetSmart Filters, ensuring your Elementor-built website maintains smooth filtering
How much should a website cost in the UK in 2025?
Web design costs in the UK for 2025 show considerable variation, from affordable basic websites starting at £500 up to complex enterprise solutions exceeding £100,000. For most small to medium businesses, the typical cost range falls between £1,000-£5,000, with e-commerce functionality adding signif
Why Your WordPress Site Shows Posts Instead of Your Home Page
Setting up your WordPress homepage correctly is crucial for making a good first impression on visitors. Many site owners struggle when their homepage displays a blog feed instead of their carefully designed welcome page, but this common issue can be fixed in less than a minute with the right setting
How to Set Up a Google Business Profile in 2025 and Get Verified (Even If You Work From Home)
Setting up a Google Business Profile has become essential for both office-based and remote businesses looking to boost their local visibility in 2025, with new verification options making it more accessible than ever before. Google's updated verification process now specifically accommodates home-ba
How to Set Up Google Search Console and Submit Your Sitemap
Google Search Console is an essential tool for anyone serious about improving their website's visibility online, offering insights and diagnostics that can dramatically improve your SEO performance. Setting up this powerful free tool and submitting your sitemap takes just a few minutes but can make
The only SEO link building video you’ll ever need: EVERYTHING I know: Glide Marketing
I'm about to reveal powerful backlink building techniques that could dramatically improve your website's search engine rankings. This comprehensive guide shares insider methods that SEOs, marketers and small business owners can immediately implement to grow their online presence effectively. These t
How to Edit Images and Text on Your Elementor WordPress Website: A Dummies Guide
Elementor transforms WordPress website editing from a technical chore into a simple visual experience with its intuitive drag-and-drop interface. This guide walks you through the essential steps of editing text and images in Elementor, helping you create professional-looking content without any codi
How to Set Up and Install the Facebook (Meta) Pixel & Conversion Tracking in 2025: A Step-by-Step Guide
Setting up the Meta Pixel correctly in 2025 is crucial for businesses looking to track conversions and optimize their Facebook ad campaigns effectively. With recent platform changes and privacy updates, implementing both client-side and server-side tracking solutions has become essential for accurat
Does removing hero images for category pages serve as a benefit? We find out
We heard from other SEOs that removing hero images on PLPs (category/collection) pages is beneficial. But, we couldn’t find evidence to support it, so we ran a real-world AB test to find out.
Fix for RankMath noindex on WordPress Category Pages
RankMath doesn’t always work as expected and can lead to a noindex issue on WordPress category pages. We found the fix!
How to Use Headings for SEO Correctly (H1-H6)
If you’re a small business owner looking to improve your website’s visibility in search engines, understanding how to use headings and subheadings effectively is key. Headings (like H1, H2, and H3) help structure your content, making it easier for visitors to read and for search engines to understan
How to Fix the Purchase Summary Widget Not Showing in WooCommerce with Elementor
Are you frustrated because the purchase summary widget is not displaying on your WooCommerce site, even after setting up your order confirmation page with Elementor? This issue wound me up, too! But don’t worry. Many WooCommerce users encounter this problem, and the solution, while not immediately a
E-commerce Digital Marketing: A Complete Guide 2025
Running a small business requires much more than great products; it demands a clever digital marketing strategy and resources to follow that strategy through. Whether you’re just starting out or looking to better your existing strategy, we’ve put together a comprehensive guide to help you navigate w
How to make Loom-style videos for free: For Mac Users
Create free screen recordings on your Mac using QuickTime Player and Google Drive, no Loom subscription needed. Follow our guide to record and share videos easily.
How our SEO tactics improved our E-commerce client's online presence and increased traffic by 242%
Britannia Cues How our search engine optimisation tactics improved our E-commerce client's online presence and increased traffic by 242%. By staying updated on SEO best practices, adapting to current SEO trends, and monitoring search engine rankings, we were able to highlight the essential SEO ranki
How to setup meta-fields in Shopify: A step-by-step guide
Creating a Meta-field Definition for images Step 1: From your Shopify admin, go to Settings > Metafields. Step 2: Select "Product" from the list of metafield types. Step 3: Click the Add definition button. Step 4: Give a name to your metafield definition. Step 5: Keep the Namespace and key as it
How to create a sliding image carousel in Shopify
This step-by-step guide teaches you how to create a sliding image carousel in Shopify for free no plug-in required. Image carousels are a great way to display images on web pages. They take up little real estate space and allow for many images to be displayed, meaning you can show your customers a l
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